Everything You Need to Know About NFT Wearables

5 min readJul 17, 2023


Cristobel Balenciaga at Metaverse Fashion Week

As the metaverse continues to gain traction, the digital fashion world is quickly becoming a reality. One of the most exciting developments in this space? The emergence of NFT wearables.

In this article, we’ll cover everything you need to know about NFT wearables, including what they are, how they work, and why they’re so exciting for the future of digital fashion.

What are NFT Wearables?

In the metaverse world, NFT wearables are digital items your avatar wears. These items can take many forms, including clothing, jewelry, and accessories (like a crypto purse), and they are created and traded as unique digital assets on the blockchain. In other words, each NFT wearable is one-of-a-kind and cannot be replicated or duplicated.

NFT wearables are a new way to express yourself in the digital world, and they have the potential to revolutionize the way we think about fashion. With NFT wearables, you can own and wear digital items as unique and valuable as physical fashion items. And because they’re digital, they can be easily shared and traded with others, making them a truly global form of fashion.

How do NFT Wearables Work?

NFT wearables are created and stored on-chain — the blockchain uses decentralized digital ledgers to record and verify transactions. Each NFT wearable is represented by a unique digital token stored on the blockchain. This token contains all the information about the item, including its ownership, history, and provenance.

When you purchase an NFT wearable, you’re actually purchasing the token that represents that item. This token gives you ownership of the item, and it can be transferred to other users through blockchain transactions. Because each token is unique, it’s easy to verify the authenticity and ownership of an NFT wearable.

Some of Our Favorite Examples

The Fabricant x World of Women

The 27 fashion looks are part of a 1000-piece collection. The collaboration includes 1000 The Fabricant x WoW crypto purses and a limited edition Supernova purse.

Why do we love it? This is a great example of a partnership between a web3 native community like World of Women with a design studio capable of elevating its brand to create something unique and interesting.

Ready Player Me

Ready Player Me is a platform that allows users to create a customizable 3D avatar that can be used across various virtual reality and gaming applications. Recently, Ready Player Me has integrated NFT wearables into its platform, allowing users to purchase unique digital clothing and accessories for their avatars using cryptocurrency.

These NFT wearables are one-of-a-kind items stored on a blockchain, providing a secure and verified ownership record for the buyer.

This integration of NFT wearables offers a new level of customization and personalization for users of the Ready Player Me platform while also tapping into the growing trend of digital ownership and the use of cryptocurrency in the gaming and virtual reality industries. Plus, Ready Player Me is now integrated into the RLTY metaverse.


This fresh hoodie is linked to a digital asset, where purchasers receive an augmented reality wearable activated by scanning the embedded chip. With Cult&Rain, a select few buyers of the hoodie have the chance to receive a new colorway of sneakers, chosen through community voting, as a bonus.

This innovative offering showcases the intersection of fashion and technology, creating a unique and interactive buyer experience.

Why are NFT Wearables So Exciting?

NFT wearables offer a new way to express yourself in the digital world. They allow you to own and wear digital items that are just as unique and valuable as physical fashion items, and you can easily trade and share these items with others.

Digital fashion can be easily customized and personalized and created and traded by anyone, regardless of their location or resources. Many believe NFT wearables have the potential to democratize fashion and make it more accessible to a broader range of people. We’re already starting to see big brands like Adidas adopting digital wearables in a big way. Nike just launched its first NFT drop on its web3 platform .Swoosh with virtual sneaker NFTs.

Another exciting aspect of NFT wearables is their potential for use in gaming and virtual worlds like RLTY. As the metaverse becomes more advanced and immersive, NFT wearables could become an important part of the gaming experience, allowing players to personalize their avatars and express themselves in new and exciting ways.

Think of the potential use cases in the art world too. Many artists already create digital art sold as NFTs, and we’ll likely see more and more artists using NFTs to sell their work in the future.

NFT wearables offer a new way for artists and fashion designers to express themselves and monetize their creations, and they could become an important part of the digital art ecosystem.

Enter the Phygital Fashion Realm

Near-Field Communication (NFC) tags have a growing role in fashion as they allow for the integration of technology into clothing and accessories. NFC tags can be embedded into clothing or accessories, such as watches or jewelry, to provide a variety of functions, such as tracking the item’s location, providing product information, or even enabling contactless payments.

It allows fashion brands to create a more interactive and personalized customer experience while improving supply chain efficiency through better inventory tracking.

For example, Deadfellaz partnered with Wrangler last year with 20 NFC-infused vintage Wrangler jeans. Each pair of jeans links to an NFT of the final comic strip represented as a digital asset co-created by the community during this epic digital journey! The NFT drop is in collaboration with LTD.INC, a web3 platform for top artists and creators.

Digital wearables are here to stay

NFT wearables are an exciting new development in the world of digital fashion, and they will shape the way we think about fashion and self-expression in an increasingly digital world.




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